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3 Tips for Sustainable Blogging

3 Tips for Sustainable Blogging

If a tree fell in the forest and no one blogged about it, did it fall?  If the last entry on said blog was one year ago, is the blog considered abandoned? The answer is Yes and No.  In that order.  The tree is sadly rotting, but the blog can be saved yet.  In order to prevent a recurrence of unintended blog abandonment, I'm going to a give myself some tips that I will follow, and tell you in a year or so whether it worked or not.

Tip 1: Redefine my reason for blogging
I started blogging because I was doing my MBA in Sustainable Management. I wanted to share what I'm studying, and allow others to learn what I'm learning.  I graduated and my reason to blog put on a gown and walked out the door too.  Now I want to blog again because I am still learning even if I'm not going to formal classes everyday, and people have shown me recently that they are interested in how my life and my studies have helped me navigate my post MBA life.  What happened was I wrote a company-wide blog at work.  I work at Atlassian where anyone can write a company-wide blog, and I published an article about my life, and how minority status related to gender has shaped my career.  People told me it helped them.  I think I can help some more, so here we are.

Tip 2: Identify my reasons for not blogging
First of all, I need to identify why I have abandoned this blog so readily last time.
Reason 1: Writing is hard.   As a manager I'm already writing emails for a living.  So taking non-computer time to sit down and write some more is doubly hard.
Reason 2: I have another blog that is splitting my time.
Reason 3: I don't think people want to hear what I have to say.

Tip 3: Solve problems identified in Tip 2
Solution 1a: Figure out a way to take notes for my blog without having screen time.  I'm going to use a combo of Evernote and voice recording for this.
Solution 1b: Set aside time to compile these notes into a blog.   Maybe during my train commute.
Solution 2: Cross-publish those articles here.  I think the book summaries are relevant in this blog too.
Solution 3: Read The Confidence Code.

Operation blog resurrection, now activated. We'll find out how sustainable these tips are soon.

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